Very good pizza, reasonably priced compared to the average.
(The white pizza is €11 per kilo, the Margherita €16.)
The friendly girls are another rarity.
For years my wife and I have been going to Umbria almost exclusively to visit the Bufalotta shopping center, knowing that we will then eat at Alice Pizza. I have considered it the best pizza for a long time, but the last two times it has disappointed us, especially yesterday, very thin pizza without bubbles and without the famous crunch... so a normal pizza like 1000 others, always very organized even if with fewer staff. Yesterday at Sunday lunchtime they served two people, in the past even four or more, and unfortunately, based on our experiences, the quality is declining.